Marketing and More

Fifty3 began life as a marketing agency in Kingston upon Thames in spring 2006. My background is in sales and marketing with much of my past life spent on the agency side of the desk. Today I continue to help businesses to present and promote their products and services more successfully. 

I have experience across all aspects of marketing services including advertising, design, research, branding and promotion, and seek to bring a clearer vision to the busy marketer by providing creative ideas, sound advice and practical project management.

I set out to write compelling copy for all forms of print and digital media.


How does music fit in to all this?


Fifty3 champions great contemporary music through a weekly digest, album reviews, live reviews and features, promoting breakthrough artistes and live shows.


It fits because I love writing, music is my driving passion and musicians need to market themselves, especially when the vast majority do not have the safe harbour of a major recording contract.


Here is an appropriately titled song from Charlotte Campbell to echo that thought.


FIFTY3 champions

outstanding new music through Fifty3 Fridays and occasional features. 


Music is a great passion of mine. In my teenage years I was an avid record collector and concert goer. Stints as a booking agent, running folk clubs, promoting gigs and even a crack at artiste management followed. While it never became my main occupation, music was always on my personal radar.


During the past 11 years I have written for the leading US music website Consequence of Sound and breakthrough act site, BestNewBands. I am a judge for Glastonbury Festival's Emerging Talent Competition and have reviewed the festival for both the above sites.


Nothing gives me more pleasure than unearthing good, original new music and championing independent musicians. You’ll find many of them on this site alongside the occasional legend of times past and I hope they will bring  you as much joy as they give me.

Tony Hardy



Covid-19 has rather put paid to them but may I commend:

Mondays at 8pm: Cressida Ford's Almost Acoustic Show on Radio Scarborough


Wednesdays at 6pm: Hattie Briggs - live stream on FB & Insta


Daily on Twitter: Tim Burgess' Listening Party

Anytime for great live sets:  KEXP's YouTube channel 

banquetrecords.com: Kingston store is still physically closed but please support online. Check out live streaming shows too!

  • Twitter B&W
  • Spotify Social Icon
  • LinkedIn Social Icon